If you think Presidents Day is just another day, you’re mistaken. Not only is it a federal holiday, but also is a day of celebration, and when people are in a festive mood, they become generous with their spending.
As marketers, you must make the most of Presidents Day. You can offer a limited-time promotion, show how you’re celebrating it, or just wish your customers. No matter your purpose, email is the best way to communicate it.
And the easiest way to design Presidents Day emails is by using predesigned templates. But to choose the right one, you need to separate the hits from the misses.
The following tips will help you choose the most effective Presidents Day email template.
Tips for Selecting the Best Presidents Day Email Template
You’re not the only brand sending emails on Presidents Day. To stand out, make sure you follow the below tips when choosing a template (or more);
Follow the American theme
It’s Presidents Day - you’ve got the perfect excuse to make your emails as American as you can.
Incorporate the flag colors in your email design. And don’t worry about making your emails an eye-sore. You can include the colors of blue, red, and white by using them as accent colors while your background color remains on-brand.
You can step it up a notch by featuring American elements, like the flag’s stars and stripes, soccer, fried food, eagles - you get the picture.
Make the design responsive
Since Presidents Day is a federal holiday, no one will bother opening their laptops to view your emails. Hence, it’s very important that you make your email design mobile-friendly.
You can do so by using responsive Presidents Day email templates like we have at Unlayer or following a single-column layout, adding minimum visuals, and making your email copy at least 14px.
Encourage social sharing
If your marketing isn't holistic, you’re doing it wrong.
To make the most of Presidents Day, you must opt for a template that lets you add your social media profiles in the form of icons. You can then encourage social sharing through your email content to create a buzz about your campaign across all channels.
Where to Find the Best Presidents Day Email Templates?
At Unlayer, you can find the most appealing Presidents Day email templates.
You should choose Unlayer because of the following:
Responsive design tested through Email On Acid
Personalization through merge tags
Reusable custom blocks
Integration with top email service providers
If that got you excited, why not start your free 14-day trial? Click here to start designing.