It’s a known fact that hundreds of people travel by air every day. If you’re in the airline industry, you must be familiar with its intense competition. To win your passengers’ loyalty and overcome this competition, you need email marketing.
Why?
Because it's the most direct way to reach out to your customers. Not only is email marketing more cost-effective than other forms of advertising, but it also allows you to track the results of your campaigns so you can see how well they're performing.
With airline email templates, you can create beautiful and professional-looking emails that will make your customers want to book a flight with you.
But before you go on designing your emails, read the tips below to pick the best airline email templates.
Must-Have Elements to Look For in Airline Email Templates
It's important to understand that many elements go into making an effective and successful email. There are a few key components that you should consider when designing your airline emails, which are discussed below:
Feature strong visuals
You should ensure your airline emails feature strong visuals like captivating images or videos to give an inside look into what it is like to fly on a particular airline or destination, as well as eye-catching email design elements such as bold typography, color schemes, animations, etc.
Therefore, choose email templates that let you include all of these elements in your emails without any fuss.
Don’t forget personalization
A second important element of airline emails is personalization. You should strive to personalize your emails based on customer information such as names, past purchases, recent searches, or interests.
This will help add relevance and value to each individual customer’s experience with your airline brand.
Include clear CTAs
Thirdly, airline emails need to have a clear Call-To-Action (CTA). Every email template you pick must contain one primary CTA that stands out from the rest of the content so users know what they are expected to do next.
In addition to this primary CTA button, other secondary CTAs can be included throughout the email body for added convenience and engagement opportunities.
Why Choose Unlayer for Airline Email Templates?
With Unlayer, you can quickly create custom emails with a powerful yet easy-to-use drag-and-drop editor without needing to have any coding or design experience. The editor has a variety of customization options that allow emails to be tailored to the exact needs of your airline’s customers.
Unlayer also offers powerful integrations with various ESPs such as Gmail, Campaign Monitor, ActiveCampaign, and others, allowing for maximum control and flexibility over your emails.
To ensure emails look great on all devices, the responsive format of templates adjusts the design to fit perfectly on every device type and screen size. This means customers will receive an optimized user experience no matter what device or browser they're using.
Isn’t this a killer combination of convenience and quality? So what’s stopping you? Begin your free trial now!